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Your face isn’t one shaving surface.
Different regions of your face have different hair lengths, densities and levels of skin sensitivity. An adjustable razor lets you change the blade gap to suit the area you’re shaving.
INTRODUCING SETPOINT™
Dial in your perfect shave.
INTRODUCING SETPOINT™
Dial in your perfect shave.
A precision-machined, two-piece safety razor with an adjustable dial—giving you the control and confidence to get a close, comfortable shave every time.
Precision Machined. Built to last a lifetime.
THE STORY BEHIND SETPOINT™
See how SETPOINT™ was developed.
Explore the timeline and engineering that shaped this latest innovation.
WHY ADJUSTABLE RAZORS?
What is blade gap?
Blade gap is the distance between the blade and the solid safety bar. It determines how much space there is for hair to enter the cutting chamber, before it meets the blade.
Let’s start with shorter hair and a razor with a small blade gap.
Short hair can enter a smaller cutting chamber perfectly and gets a nice, clean cut. A small blade gap is ideal for shorter hair or areas where the hair is sparse.
But as the hair grows, that same small blade gap becomes less effective.
The safety bar presses longer hair down, but the small opening leaves less room for hair to rise into the cutting chamber. This leads to the blade cutting the hair unevenly, requiring additional passes.
With longer hair, a larger blade gap can give you a better shave.
A larger opening gives longer hair more room to enter the cutting chamber and meet the blade. This helps the razor cut the hair more efficiently on the first pass.
But with shorter hair, that larger blade gap can feel unnecessarily aggressive.
If the blade gap is too big and the hair is short or sparse, there's more chance of the blade making contact with your skin, which causes skin irritation.
With a fixed-gap razor, changing the blade gap means buying a new razor.
A fixed-gap razor gives you one blade gap for every hair length, shaving area and level of sensitivity. To get a different gap, you have to buy a new razor.
Why SETPOINT™?
SETPOINT™ allows you to adjust the blade gap with a simple twist of a dial.
As you turn the dial, the blade gap changes, allowing you to adjust the razor's blade gap to the area you're shaving.
For shorter hair, twist the dial to a smaller blade gap.
Turn the dial down to reduce the blade gap. The smaller opening gives shorter hair a controlled path to the blade and provides a gentler shaving experience.
For longer hair, twist the dial for a larger blade gap.
Turn the dial up to create more room in the cutting chamber. Longer or denser hair can enter more easily and meet the blade for a cleaner, more efficient cut.
One razor, adjusted for the shave in front of you.
From shorter hair to longer growth, and from your cheeks to sensitive areas, SETPOINT™ lets you choose the blade gap that feels right for each part of your shave.
Dial guide
Find your setting.
01
1–2 · Gentle
A starting point for sensitive areas or short hair.
02
3–4 · Everyday
A starting point for a regular shave.
03
5–6 · More growth
A wider gap for longer or denser hair.
Every blade gap you'll ever need.
0.30 mm
Setting 1 · Mildest
1.10 mm
Setting 6 · aggressive
The dial moves the blade gap from 0.30 mm at Setting 1 to 1.10 mm at Setting 6, with every setting between.
One razor gives you the range to adjust for shorter hair, longer growth and different shaving areas.
SETPOINT™ VS. CARTRIDGE RAZORS
Cartridge razors are patented and lock you into expensive refills.
Once you buy the handle, you have to keep buying cartridges made for that specific system—often costing up to $5 each.
And every cartridge eventually ends up in the trash.
The blades, plastic housing and lubricating strips are discarded together each time you replace the cartridge and end up in a landfill.
SETPOINT™ uses simple, fully recyclable, universal metal blades.
Double-edge blades have been off patent for over 100 years. They’re widely available, cost under $20 (that's pennies per blade) and are fully recyclable.
Keep the razor. Replace only the blade.
SETPOINT™ gives you a precision-machined, adjustable razor without proprietary refills. You replace one small metal blade and keep using the same razor.
Save hundreds of dollars with SETPOINT™
Cartridge refills can cost up to $5 each. SETPOINT™ uses universal double-edge blades that cost pennies. Over time, those small savings add up to hundreds of dollars.
Assembly
- Twist the knob at the bottom of the handle to release the top cap.
- Lift the cap off.
- Lay the blade onto the top cap.
- Drop the cap and blade back into the razor.
- Press down gently on the cap.
- Turn the bottom knob until it locks.
- Set your dial. Set it anywhere from 1 to 6, and shave.
Handle blades carefully and store used blades in a suitable blade safe.
FAQ
Questions, answered.
01
What blades does SETPOINT™ use?
Any standard double-edge safety razor blade.
02
Where should I start?
Start at a lower setting and increase it gradually until you find a comfortable shave.
03
Can I adjust it mid-shave?
Yes. Turn the dial as you move between areas.
04
How is it different from the T2?
Both have an adjustable dial. SETPOINT has a solid, two-piece head; the T2 uses butterfly doors for blade loading.
05
What if SETPOINT™ is not right for me?
Return your razor within 100 days of delivery, no questions asked. See the return policy for shipping and refund details.
Built to last a lifetime.
Rockwell promise
100% Satisfaction Guarantee
Try SETPOINT™ for 100 days. If you don’t like it, send it back to us, no questions asked.
Read the return policy